The “J” in J.SPRINGS stands for Japan. A “spring” is a font or source, and also a source of power.

As the mechanical movement generates power from spring winding, J.SPRINGS fuses function and design, bespeaking a new style of standard watches with playful sprit.

SII Enterprises Ltd (SIEL) started their own brand 'J.Springs' since October 2001. J.Springs is a registered trademark of Seiko Instruments Inc. Japan and the brand has been sold in most of countries all over the world.

*SIEL is an important member of the Seiko Instruments (Japan) Group.